Design and Construction Industry Copywriting, Construction Contract Dispute Resolution, Construction Contract Claims Litigation Support, Construction Management Consulting, Independent Contractor
Decisive common-sense leadership in the construction industry working in project planning and design, field engineering, construction project management, construction business unit executive management, construction contract dispute resolution, and construction contract litigation support. Results-oriented construction professional having worked on very large infrastructure, industrial and institutional projects, as well as on more modest-sized tourist resort complexes, residential properties and government buildings and facilities in the U.S. and more than twenty-five countries around the world. Dedicated community involvement working with youth, dislocated workers, and veterans workforce development programs. Published business writer. Combat decorated veteran.
Engineers and construction professionals frequently struggle with effective written communications. Preparing a winning capital project proposal and other design and construction services copy feels a lot like going to the dentist. I understand, I am a professional architect and professional engineer. I am also a voracious reader and a published writer. I have been writing capital project proposals and other design and construction services documentation - marketing plans, brochures, sales letters, executive correspondence, project performance reports, contract scopes of work and scopes of approach, contract dispute investigation reports, contract claims depositions, white papers, and more - literally for decades.
There is a subtle trick to writing a winning offer. When I first started writing proposals the norm was to tell the client how great the proposing company is and how much better they could do the client's project than their competitors. Following this approach companies won a few and lost more. Today a winning proposal reinforces why the prospective client’s work needs to be done and how your firm can help the client achieve its goals. The trick is to prove that you know your prospective client better than they know themselves. If you are able to show them that you can save them money or make money for them so much the better.
The challenge of developing a winning proposal is exciting. I enjoy creating persuasive construction services documentation. I learn something new with every assignment in which I am involved. I am always looking for the “wow factor,” that something that makes your proposal, general marketing copy, and targeted project documentation standout above all others.